The two main parts of SEO is known as On-site SEO and Off-site SEO.

1. On-site SEO; is the process of website audit and analysis, onpages SEO settings and configurations using the Yoast SEO plugins (if your site is built with WordPress).

2. Off-site SEO; this process has a lot to do with the offpages SEO campaigns known as “Link Building”, which happens to be the most vital part of the entire SEO campaign as these are the factors which search engines capitalizes on to rank a website/webpage on First Page.

After setting up full on-page SEO, what you will need to do as in next step would be to create more niche relevant and quality backlinks, to be pointed back to your website or webpage which you intend to rank for.

Literally, after setting up;
– full on-site SEO
– that’s when you need to start with off-site SEO (link building).

*Linking building is done through content marketing.

After above steps, your site will start receiving free and lots a traffic from various sources over the internet.

All above process is known as web marketing; although a full and complete web marketing service includes the use of SEO, SMO, and PPC.

At this point you can sit and relax, let visitors come naturally and organically.

However; keep in your mind that if you’re a business, and have competitors. You will need a constant marketing strategy to always remain at the top, to dominate your competitors.