how to create business strategy
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1,111,111 TRP = 11,111 USD
1,111,111 TRP = 11,111 USD
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Define Your Vision & Goals: Start with a clear mission statement and long-term objectives. What problem does your business solve?
Market Research: Analyze competitors, target audience, and industry trends. Identify gaps and opportunities.
SWOT Analysis: Assess Strengths (e.g., expertise), Weaknesses (e.g., limited resources), Opportunities (e.g., emerging markets), and Threats (e.g., competition).
Unique Value Proposition (UVP): Clearly articulate what sets your business apart.
Set SMART Goals: Specific, Measurable, Achievable, Relevant, and Time-bound targets (e.g., “Grow revenue by 20% in 12 months”).
Action Plan: Break goals into tasks—product development, marketing, sales, and operations. Assign responsibilities and deadlines.
Resource Allocation: Budget for finances, talent, and technology. Prioritize high-impact activities.
Risk Management: Anticipate challenges (e.g., supply chain disruptions) and create contingency plans.
Monitor & Adapt: Use KPIs (Key Performance Indicators) to track progress. Adjust strategies based on data and feedback.
Review: Regularly evaluate performance against goals and refine the strategy.
Example: A Nigerian e-commerce startup might focus on mobile-friendly platforms (UVP), leverage local partnerships (Opportunity), and mitigate logistics risks (Threat).